I ship fast, iterate from real usage, and focus on simple, trustworthy experiences. Current products include TrueSeek.io and RightWords.ai.
Two focused products, built for real usage. Clean UX, clear value, and designed to scale.
A focused search and discovery experience for seekers—built for clarity over noise.
Rewrites sensitive or high-stakes messages into clearer, kinder, more effective text—while preserving intent.
I keep this page updated as products evolve—features shipped, UX improvements, and monetisation experiments that worked.
Principles that keep products lean, credible, and usable—without overengineering.
Clear user job-to-be-done, minimal steps, and obvious value in the first minute.
High-stakes UX: predictable outputs, safe defaults, and no unnecessary complexity.
Ship → observe → refine. Retention and conversion improvements, not vanity features.
Best-fit collaborations are distribution, partnerships, and monetisation scaling—grounded in real products already live.
I operate end-to-end: product definition, UX, engineering, deployment, and iteration. This compresses feedback loops.
I care about retention, activation, and conversion mechanics—measured improvements over hype-driven marketing.
What I’m actively focused on in the next 30–90 days.
For user feedback, partnerships, or investor/partner conversations. Keep it short—context + what you’re proposing.